It is an undeniable fact that mass communication is critically essential in one 's life and the development of the nation in general . This is for the reason that aside from human 's basic necessities , mass communication is also a requirement in daily living as well as for the overall growth of a country and its people . In today 's modern world , mass communication is not only a primary provision of life but serves as a tool for survival as well . This is because the industry addresses and responds to the technological needs of contemporary people and the latest demands of hi-tech community . In fact , the significance and powerful impacts of mass communication or mass media to people and the society have already been acknowledged . This is because it is considered as the Fourth Estate which guards the nation 's democracy and defends the general interest of the public . Additionally , the functions of mass communication are important life components . Based
from the benefits that a person and the society can get or its positive implications in human life and the community in general , it is vital for mass communication to exist and operate .To better understand and appreciate the relevance and usefulness of mass communication , it is worthy to discuss its five basic roles or functions in the promotion of interests of individuals and the society . In particular , it is helpful to focus on mass communication 's functions in relation with today 's advancement of the industry or the concept of mass media in the digital age .
On the other hand , mass communication transmits values in such a way that it also means mobilizing people and the society . This role is very significant specially to developing societies because it aims to group people...And so i'm proud of being a student of PGDJMC.
